Creative director, filmmaker, storyteller & endurance athlete.
Specialising in visual storytelling and the written word, I am driven by a natural curiosity to explore, to feel and to understand. I spent the last few years travelling and working across Europe, finding ways to merge professional creative work with my appreciation for nature, movement and the outdoors.
This process has led me to my current focus —creative direction, brand consultancy & storytelling for purpose-driven individuals, businesses and organisations that are looking to create a positive impact in the world. Read more about my journey here.
Process
Conceptualisation
Each creative project is unique and deserves a personalised focus, tailored to specific needs and aims. With our conceptualisation meeting, I will ask questions that will clarify the vision for the project and the intended outcomes. We will discuss initial ideas, thoughts and directions — with the aim of distilling down this information into a clear project plan.
Creation
Once our plan is established, we will proceed with the creative process in whatever form that entails: shooting for a video or photography series, designing for a website, writing for a story. For longer-duration projects, consistent communication and structure will be given to keep you updated with the process.
Delivery
When the project is nearing completion, we will review the final edit together and make sure every detail is accounted for. The designs, colours, sounds, words and overall impression will be honed with precision to make sure it matches the concept, evoking emotion and a sense of inspiration for the intended audience.